Did you have abandoned carts this Holiday season?
Every e-commerce site experiences cart abandonment. Even when you walk into a brick-and-mortar store, you don’t always make a purchase. Take a moment to review your shipping charges. Why? Because 28% of shoppers abandon their online shopping carts because of unexpected shipping costs.
Digital Marketing – Pause holiday-themed keywords. You may wish to consider bidding on terms like “After Christmas Sale.” Use long search terms specific to the extra inventory you have in stock.